If you have a retail business or even a regular business then you know how important it is to advertise your company name. Visiting trade shows is a great way to get your company known. If you are setting up at a trade show that is held outside it is important to have a logo canopy, a great way to have your company name seen.
If you are going to a trade show held indoors there are a couple important things to have. The first is the trade show flooring, you want your potential customers to see your logo everywhere they look and that means the floor too. If you cannot do the entire flooring then look into having logo mats. You will also want to make sure you have plenty of product available and maybe even a demonstration if you can. No matter what size your business is from home-based to large chains it is so important to have your logo and company name seen and remembered.